Seattle Seafood Restaurant Turns Down Tampa Bay Rays For Web Domain, “We’re True To Who We Are”

Tampa Bay is out of luck, and we’re not talking about the MLB wildcard run against the Mariners.

Tampa Bay Rays no closer to getting desired web address Rays.com that when Major League Baseball first approached the longtime Ballard restaurant that possesses the domain.

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Ray’s Boathouse is a seafood restaurant that sits on the seafront overlooking Shilshole Bay in Ballard with its iconic red sign and has stood in its location since the 1940s when it was little more than ‘A coffee. As a restaurant, it will soon celebrate its 50th anniversary.

“I think in 1998 when the Tampa Bay Devil Rays started, they wanted the Rays.com website,” Doug Zellers, general manager and co-owner of Ray’s Boathouse told KIRO Newsradio.

But he says Ray got a head start, getting the domain when the internet was in its infancy.

“When these domain names appeared, [the ownership group] realized how important that was, and we wanted to make sure we had something that represented the brand.

Twin brothers recently sold Twins.com in Minnesota for an undisclosed sum of money, fueling talk of MLB’s quest to secure desired web addresses for all of its professional teams.

Geekwire points out that in 2015, MLB successfully secured Rangers.com for Texas for $315,000, prompting KIRO Newsradio to ask Ray’s Boathouse, “Do you have a price?” What would you care about?”

“No, Zellers insisted, there is no price. The ownership group is not interested in selling this.

He says a simple four-letter domain is great from a marketing and promotions perspective.

“Plus, it’s a certain brand integrity,” he said. “We are true to who we are. We are not going to sell for money to change who we are or what we stand for.

Still, Zellers says he’s happy to sit down and talk with MLB.

” Come in. You can sit on the deck and I’ll shake your hand and we’ll have a good time. You can learn all about Rays.

At Ray’s you can buy seared salmon, oysters and scallops, but Rays.com is not for sale.